Drink Your Beans!

Java Joe’s was a beloved local coffee shop known for its homespun charm reflected by its namesake, a well-known personality in Rochester, New York's Public Market retail community. Java Joe’s was acquired by Rochester based fast-casual bakery chain, Montana Mills Bread. As Director of Marketing at Montana Mills, Gregg Stacy rebranded Java Joe’s identity to align with the established regional Montana Mills Brand while preserving the authenticity and straightforward charm of Java Joe’s original roots.